A Step-By-Step Online Course for Busy Professionals


Enrolment opens in late January 2022. The first cohort will be limited to just 10 students/beta testers at a special price.

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    Erika Heald

    Founder & Marketing Consultant

    Your Instructor

    Erika Heald is a writer and marketing consultant who helps organizations and executives define and execute content marketing and social media strategies that drive business and professional growth. She also frequently speaks at marketing industry events on employee brand advocacy, content strategy, and B2B social media topics.

    Before founding her consultancy, Erika led and grew high-performance content marketing teams at Highwire PR, Anaplan, and Achievers. You can find her on her blogs and or hosting the weekly #ContentChat Twitter chat on Mondays at 12pm PT.

    What You'll Learn

    ​Learn how to define your own unique personal brand, build that brand on social media, and create a plan to grow that brand in just 15 minutes a day.

    By the end of this course, you'll have:

    • Defined your own unique personal brand
    • Identified the right social media channels to build your brand
    • Set up your social media accounts for success
    • Created a realistic social media plan that fits in your busy schedule